Start Earlier Than You’d Think: Why Early Coding Strategy Is a Game Changer for Medtech Innovators

Start Earlier Than You’d Think: Why Early Coding Strategy Is a Game Changer for Medtech Innovators

Start Earlier Than You’d Think: Why Early Coding Strategy Is a Game Changer for Medtech InnovatorsNicole Coustier
Published on: 10/09/2025

Learn why early coding strategy is vital for MedTech innovators. Discover how CPT & HCPCS codes, payer timelines, and society engagement shape U.S. reimbursement success.

Coding and PaymentCommercialization
Five-Step Medicaid Engagement Checklist for MedTech Startups

Five-Step Medicaid Engagement Checklist for MedTech Startups

Five-Step Medicaid Engagement Checklist for MedTech StartupsNicole Coustier
Published on: 08/09/2025

Discover a five-step Medicaid engagement checklist for MedTech startups. Learn how to map state opportunities, align evidence, and build payer relationships for better coverage success.

Payer CoverageCommercialization
How U.S. Reimbursement Impacts MedTech Product Design

How U.S. Reimbursement Impacts MedTech Product Design

How U.S. Reimbursement Impacts MedTech Product DesignNicole Coustier
Published on: 01/09/2025

Design decisions can make or break reimbursement success. Learn why U.S. payment systems should influence your MedTech product development strategy.

CommercializationFundamentals
Unlocking State Medicaid for Medtech

Unlocking State Medicaid for Medtech

Unlocking State Medicaid for MedtechNicole Coustier
Published on: 26/08/2025

Medicaid isn't one program—it’s 50+ different ones. Here’s how MedTech startups can engage with state-level payers to unlock real access.

Payer CoverageCommercialization
WISeR and the Future of Medicare: What Early Targets and Gold Carding Really Tell Us

WISeR and the Future of Medicare: What Early Targets and Gold Carding Really Tell Us

WISeR and the Future of Medicare: What Early Targets and Gold Carding Really Tell UsNicole Coustier
Published on: 08/07/2025

WISeR introduces prior auth to Medicare — here’s what early targets, tech-enabled reviews, and gold carding signal for MedTech innovators and payers.

Payer CoverageCommercialization
Beware Basing Your MedTech Pricing on Short-term New Tech Payment Mechanisms

Beware Basing Your MedTech Pricing on Short-term New Tech Payment Mechanisms

Beware Basing Your MedTech Pricing on Short-term New Tech Payment MechanismsNicole Coustier
Published on: 04/03/2025

New tech payments like NTAP can’t justify long-term pricing. Here’s what MedTech founders need to know.

Coding and PaymentCommercializationFeatured